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This was a branded campaign on “How to Build a Trusted Brand”. Along with a content writer and subject matter experts, I developed a logo for “4R’s” then incorporated motion graphics into a static, digital whitepaper. The social ads were used to spark engagement and educate the audience on the importance of responsibility, reputation, recruitment and reach.
Client: Investis Digital
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A whitepaper design full of best practices for digital marketing in the restaurant industry. Several infographics and dynamic imagery was used to engage the reader and showcase the impact of analytics across this market. LinkedIn and Twitter campaigns ran to promote this whitepaper to the targeted audience. All CTAs led the user to the landing page to download the full report.
Client: Investis Digital
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A new urgency around ESG has spurred businesses to take action. This graphic was designed for an email campaign to educate what a company’s ESG framework should look like.
Client: Investis Digital